- Trusted Since 2006 | 150+ 5-Star Google Reviews | Serving Minneapolis & All of Minnesota
We build contractor websites around what actually wins bids: real project photos, clear service pages and a site that shows up when homeowners search for help.
150+ Five-Star Google Reviews | 20+ Years Experience | Founded in Mankato
Most contractor websites we see fall into one of two camps. Either it was built ten years ago and still has a clip art hammer on the homepage, or it was thrown together on a free builder and looks like every other contractor site in the Twin Cities.
Meanwhile your competitors in Edina and Plymouth are showing up with professional galleries of their finished basements and kitchen remodels. Homeowners are choosing them before they ever call you, because their website already proved they can do the job.
The fix is not complicated. You need a site that puts your actual work front and center, makes it dead simple to request a quote and shows up when someone in your area searches for what you do.
Here is exactly what we include in a contractor website and why each piece matters for getting you more calls.
Organized by project type so homeowners can find work similar to theirs. Each project includes scope details, timeline and location. This is the single most important page on a contractor website because it proves you can do the work.
A dedicated page for each service you offer — kitchen remodels, bathroom renovations, additions, decks, whatever you do. Each page targets the specific search terms homeowners use when looking for that service in your area.
We target the cities and neighborhoods you actually work in. If you do most of your jobs in Minnetonka, Eden Prairie and Wayzata, those are the areas we optimize for. Not generic 'Minneapolis contractor' terms that pit you against 500 other companies.
A simple form that asks the right questions upfront — project type, timeline, budget range, address. You get qualified leads instead of tire kickers. The form works on phones because that is where most people will fill it out.
We pull in your Google reviews and display them throughout the site. If you have strong reviews on Houzz or Angi we can feature those too. Social proof from real homeowners in the Twin Cities carries more weight than anything we could write.
Homeowners want to verify you are licensed and insured before they hand over a deposit. We make this information easy to find and display your credentials prominently so there is no question about your legitimacy.
We keep the process simple. You focus on running your business while we handle the website.
We talk about your business, your best projects, the services you want to push and the areas you serve. We also look at what your local competitors are doing online so we know what we are up against.
We design the layout, write all the copy and organize your project photos. You review a mockup and tell us what you like and what needs to change. Most clients need one round of revisions.
We build the site, set up the contact forms, connect your Google reviews and test everything on phones, tablets and desktops. We also set up Google Analytics so you can see your traffic from day one.
Your site goes live. We walk you through how to add new projects and update content. We also submit your site to Google and set up your local search profiles if they are not already in place.
A contractor site is not a brochure. It is a sales tool. Here is what separates a site that generates leads from one that just sits there.
Homeowners hiring a contractor want to see finished work. A thousand words about your craftsmanship matter less than five photos of a deck you built last summer in Bloomington. We design your site around your portfolio, not around marketing fluff.
Nobody searches for 'best contractor in America.' They search for 'deck builder Minnetonka' or 'basement finishing Eden Prairie.' Your site needs to rank for the specific services and cities where you actually work. That requires pages built around those terms.
Homeowners are handing you the keys to their house. They need to trust you. License numbers, insurance info, Google reviews and real photos of your crew all contribute to that trust. We make sure these elements are visible, not buried in a footer link.
At minimum you need a project gallery with real photos of your work, individual pages for each service you offer (remodels, additions, new builds), a clear way for visitors to request a quote and your license and insurance information. We also recommend a page about your crew and your story because homeowners want to know who they are letting into their home.
When a homeowner is comparing three contractors, the one with a gallery of finished kitchens, decks and additions has a massive advantage. Photos prove you can do the work. We build galleries that let you organize by project type and include details like square footage, timeline and scope so visitors can find projects similar to theirs.
Yes. We optimize every page for local search terms specific to your trade and service area. That means targeting phrases like 'kitchen remodel Edina' or 'home addition Minnetonka' rather than just broad terms. We also make sure your Google Business Profile is set up correctly and consistent with your website.
Even referral leads will Google your company name before calling. If they find an outdated site or no site at all, that referral loses confidence. A clean professional site confirms what the referral already told them and makes it easy to reach you. Think of it as closing the deal your reputation already started.
Most of our contractor clients start getting form submissions within the first month of launch. SEO results build over 3-6 months as Google indexes your pages and your rankings improve. If you need leads faster we can run targeted Google Ads to your new site while the organic rankings build.
We handle all the writing. We will interview you about your services, your process and what makes your crew different. Then we write copy that sounds like you, not like a marketing agency. You review everything before it goes live.
We can redesign your existing site or build a new one from scratch depending on what makes more sense. Either way we preserve any SEO value your current site has built up so you do not lose your Google rankings during the transition.
Yes. We set up your site so you can upload new project photos and descriptions without calling us. We also provide a quick training session after launch. If you would rather have us handle updates, our maintenance plans cover that too.
We work with contractors from Mankato to the Twin Cities metro. Whether you serve Edina, Minnetonka, Bloomington, Plymouth or the southern Minnesota market, we build sites that target your actual service area.
Don’t see your city? We serve all of Minnesota.View all areas or contact us.
We offer a full suite of web design and digital marketing services to help your business grow online.
Send us your info and we will get back to you within one business day with ideas for your new site. No pressure, no obligation.
612-558-1020
Minneapolis, Minnesota
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